Tuesday, September 22, 2009

Domino Magazine rises from the ashes...between London and NY = LONNY!

I was doing my usual read through WWD today and came across the BEST NEWS EVER. Two former staffers from Domino, Michelle Adams (Habitually Chic did a great interview with Michelle back in April) and Patrick Cline (Urban Sardines has a nice profile of Patrick) are launching an online-only shelter magazine called Lonny (or LonNY as it stands for "London" and "NY"). Former EIC of Domino, Deborah Needleman is featured in the issue. Check out the inaugural cover --- definitely retains the Domino aesthetic.

On a side note for Conde Nast: I never understood why you made such a bad business decision to shutter Domino --- I could understand the print side but why couldn't you keep the online destination open? There was so much content there to fuel into an online business model. Well, hopefully Lonny Mag can make it happen. I can hardly wait!

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